Electric Scooter and Motorcycle Market Growth Factors, Applications, Regional Analysis, Key Players and Forecasts by 2019

Market Segmentation by Product

  • Scooter
  • Motorcycle

Market Segmentation by Battery Type

  • Sealed lead acid (SLA)
  • Lithium-ion (Li-ion)

Market Segmentation by Voltage

  • 36 V
  • 48 V
  • 60 V
  • Others (Primarily includes 24 V and 72 V)

Market Segmentation by Technology

  • Plug-in
  • Battery

Electric scooter and motorcycle market is projected to reach $13,864.0 million by 2025, according to P&S Intelligence.

The market is predominantly driven by tax concession on eco-friendly vehicles, growing concern for increasing carbon emissions, low maintenance cost of electric two-wheelers, and favorable regulatory environment. Globally, the increasing greenhouse gas (GHG) emissions have been a great concern for environmentalists and governments. This concern has led to an increase in the overall growth of electric two-wheeler sales and its adoption worldwide, thus acting as a prime driver for the growth of the market.

Insights into market segments

On the basis of product, the electric scooter and motorcycle market has been categorized into scooter and motorcycle. In terms of value, electric scooter held larger market share, accounting for more than 95% share in 2017 and is poised to continue dominating the market in the coming years as well. The dominance is backed by high demand for electric scooters and mopeds in Asia-Pacific (APAC) region, specially from female drivers. However, the market for electric motorcycle is expected to grow faster during the forecast period.

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Globally, APAC led the electric scooter and motorcycle market during the historical period and the region is expected to continue leading the market in the coming years as well. The growth of the market in APAC is due to rapid urbanization and increase in household incomes, which are attracting consumers to replace their fuel-driven two-wheelers with the electric variant. China, Japan, and India are the major electric two-wheeler markets in APAC. The government subsidies are the major factor for the consumers to buy electric two-wheelers in the developing economies of APAC region, such as China and India.

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Solar powered and automated charging stations create a huge opportunity for the growth of the electric scooter and motorcycle market. In a move toward 100% renewable powered society, aggressive actions are being taken up by governments across the world to eliminate the use of fossil fuels from transportation and logistics sector. With little efforts made toward the development and installation of solar powered stations as compared to their other new energy counterparts, the Envision Solar’s patented EV ARC leads the market, being the world’s only solar powered electric vehicle (EV) charging system. Electric vehicle supply equipment providers have ample opportunities to put forward their arms in the design and development of such charging stations to widen the horizons of EV-based transportation across the world.

The electric scooter and motorcycle market is highly fragmented. New product launches and joint ventures have been the key strategies of the major players to expand their presence in the international market. Yadea Technology Group Co. Ltd. is the major player in the market. The company operates in around 50 countries, the most among all the players. The company has also been making acquisitions to bolster its product portfolio and expanding its facilities to meet the rising demand for the electric two-wheelers, both in China and abroad.

The other players in the electric scooter and motorcycle market include GOVECS Group, Ampere Vehicles Pvt. Ltd., Vmoto Limited, Hero Electric Vehicles Pvt. Ltd., Energica Motor Company S.p.A., and BMW.