Rising consumer demand for affordable and quick point-to-point connectivity, advancements in the energy storage technologies, ease of availability, and technological development required for efficient fleet management and vehicle sharing services are driving the growth of the European electric two-wheeler sharing market.
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On the basis of the vehicle, the European electric two-wheeler sharing market has been categorized into scooters, mopeds, kick-scooters, bikes, and others. The scooters category is expected to grow faster than other categories in the European market during the forecast period.
Germany leads the European electric two-wheeler sharing market, owing to the wide acceptance and adoption of electric two-wheelers, especially electric scooters, as a genuine alternative for affordable means of transportation. The public transportation system in the capital, Berlin, lags behind in meeting the growing needs of the commuters, primarily in terms of occupancy.
The European electric two-wheeler sharing market is highly consolidated, with only a few companies operating the majority of the electric two-wheeler fleet.
More than 30 companies operate in the European electric two-wheeler sharing market and the number of operators in the market has been rising. Market dominance of major service providers has been reduced in 2018 and is expected to decrease further in coming years.
Some of the major players operating in the electric two-wheeler sharing industry in the region are CITYSCOOT, Muving, eCooltra (Cooltra Motosharing S.L.U.), emmy, and COUP Mobility GmbH (a wholly owned subsidiary of Robert Bosch GmbH). YUGO Urban Mobility is an emerging player in the market, with many heavily investor-backed start-ups/companies having recently entered the European market including TIER (a German scooter sharing start-up), MiMoto, Taxify OU, Bird Rides Inc., and Lime.
